An important partnership in the CPG industry
ePac realizes that small businesses deserve access to the same flexible packaging technology used by large CPG companies. They also knew they could improve the industry’s average lead times, costs, and quality for companies of all sizes. The integration of Scantrust Connected Packaging Tools was the logical next step. The result is ePacConnect: a tailor-made, networked, flexible packaging service that requires almost no up-front costs, requires low minimum order quantities and minimal technical structure. With innovations such as variable data printing (VDP), serialization and patented counterfeit protection functions, ePacConnect removes the barriers to entry for companies that want to use first-class packaging design.
How does the intelligent packaging from ePacConnect work?
Every ePacConnect package has a unique, serialized identity, which is marked with secure Scantrust QR codes. A smartphone QR scan begins the customer loyalty experience. This experience can be customized to provide an instant verification of product authenticity (is this product real or counterfeit?) Or product origin details. ePacConnect is also an ideal channel for advertising campaigns such as loyalty programs. Supply chain data such as harvest date, location or manufacturing details can be provided dynamically via custom landing pages, all of which are provided with a simple scan. An information database is then built up with each scan. This creates a product profile with product distribution, frequency of scans, number of product authentications, and more.
Scantrust offers tools to protect brands, technologies to build awareness of the supply chain and innovative options for consumer loyalty. Unlock growth potential in the goods companies sell with Scantrust. Find out more or Request a demonstration at www.scantrust.com
EBONY NICOLE SIMON
(Germany) +49 162 7013055
EPFL Innovation Park, PSE-D CH-1015
Photo – https://mma.prnewswire.com/media/1577229/Scantrust_ePAC.jpg
Logo – https://mma.prnewswire.com/media/1577230/Scantrust_logo.jpg