According to reports and data, the anti-counterfeit packaging market is expected to reach $ 248.90 billion by 2026


Reports and data

The increasing focus of manufacturers on brand protection to reduce counterfeiting is driving the market for the counterfeit-proof packaging market.

NEW YORK CITY, NY, UNITED STATES, Sep 23, 2021 / – The global counterfeit-proof packaging market is projected to reach $ 248.90 billion by 2026, according to a new report from Reports and Data. Increasing globalization has increased the level of counterfeiting worldwide. Counterfeit goods include jewelry, electronic devices, clothing, medicines, and cigarettes, among others. Secure packaging is in great demand to prevent counterfeiting.

Counterfeit-proof packaging is the action of assigning secure packaging to the product in order to minimize counterfeiting and legal infringement. The market for counterfeit products is growing worldwide and manufacturers are working harder to counter this threat. Counterfeiting is a significant threat in many market sectors. The pharmaceutical industry is most at risk from the proliferation of dangerous and illegal substances used in counterfeit medicines.

Companies use counterfeit-proof packaging to prevent counterfeiting and to certify the safety of the goods. In addition, counterfeiting leads to lower profitability and a loss of brand value for the company concerned.

North America had the largest share of the counterfeit-proof packaging market in 2018 at 31.4%. The high demand for health products, electronics, food and beverages, and cosmetics is driving the growth of this market. Consumer awareness quickly leads to an increasing need for transparency, which increases the traceability of these products. In order to meet the increasing demand, manufacturers are developing innovative technologies in devices with specific functionalities for the efficient identification and tracking of products.

Companies considered and profiled in this market study:

Avery Dennison Corporation, CCL Industries Inc., 3M Company, Dupont, Zebra Technologies Corporation, SML Group, Sicpa Holding SA, Alpvision SA, Applied DNA Sciences Inc. and Savi Technology, Inc.

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Other key findings from the report suggest that

Barcodes held the largest market share in 2018 with 21.8%. The barcode is a sequence of numbers that, when decoded, identifies the product by date and place of manufacture. These codes are one-dimensional and the information they contain is limited by the maximum number of characters available that can be scanned or printed at one time.

Overt Feature is forecast to grow over the forecast period with the higher CAGR of 10.9%. This function enables immediate authentication of the packaging through visual inspection by a layperson. An optically variable feature like holographic devices within designs and color shifting interconnections are some of the most common and effective open security features.

Counterfeit drugs in the pharmaceutical industry are among the most lucrative sectors of world trade. Counterfeit drugs kill or harm millions around the world and cause serious damage to the brand names of major pharmaceutical companies. It also contains life-saving drugs from the trade in counterfeit drugs. Healthcare & Pharmaceutical held the largest market share in 2018 with 24.6%.

The Asia-Pacific region is expected to grow at the highest CAGR of 10.7% during the forecast period due to the development of the counterfeit-proof packaging market in China and India. Increasing consumer awareness has led consumers to review product-related information before purchasing products, which in turn has increased the demand for counterfeit-proof packaging in this region.

Zebra Technologies Corporation acquired Temptime Corporation in February 2019. Temptime is a privately held company that monitors temperature and mission-critical healthcare applications.

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For the purposes of this report, reports and data have been segmented into the global Counterfeit Packaging Market on the basis of technology, usage functions, end-use industry, and region:

Technology Outlook (Volume: Kilotons; Revenue: Billion USD; 2016-2026)

Packaging designs

Outlook on usage functions (volume: kilotons; sales: USD billion; 2016-2026)

Open function
Concealed function

Outlook on the end-use industry (volume: kilotons; sales: USD bn .; 2016-2026)

Food and beverage industry
Healthcare and pharmacy
Clothing & apparel
Electronics & automotive
Cosmetics & body care
Consumer Goods

Regional outlook (volume: kilotons; sales: billion USD; 2016-2026)

North America
Asia Pacific
Latin America

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Table of contents:

Chapter 1. Market overview

1.1. Market definition
1.2. Scope of research & premises
1.3. methodology
1.4. Market estimation technique

Chapter 2. Summary

2.1. Summary snapshot, 2018-2026

Chapter 3. Indicative Metrics

Chapter 4. Anti-Counterfeit Packaging Market Segmentation and Impact Analysis

4.1. Market segmentation analysis for counterfeit-proof packaging
4.2. Industrial outlook
4.2.1. Analysis of the market indicators
4.2.2. Analysis of the market drivers


The report can be adapted to the needs of the user to ensure maximum benefit for the reader and increased clarity.

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Tushar Rajput
Reports and data
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